HT1096 - Motivations of the Consumer
Publisher |
Brooks Jensen
Media Type |
audio
Podknife tags |
Arts
Photography
Visual Arts
Categories Via RSS |
Arts
Visual Arts
Publication Date |
Mar 05, 2022
Episode Duration |
00:02:43

Here's a thought ...

HT1096 - Motivations of the Consumer

It's a valuable exercise to look at your own work and think about it from the point of view of your audience. The most fundamental question that the audience will always bring to a viewing experience is WIIFM — "What's in it for me?" How will looking at your work make their life happier, healthier, wiser, more fulfilling, more fun, more complete, or more secure?

It's a valuable exercise to look at your own work and think about it from the point of view of your audience. The most fundamental question that the audience will always bring to a viewing experience is WIIFM — "What's in it for me?" How will looking at your work make their life happier, healthier, wiser, more fulfilling, more fun, more complete, or more secure?

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