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How To Expand Your Brand Vision With GOLDSHEEP Founder And Chief Creative Officer, Keri Wilson - Publication Date |
- Oct 10, 2022
- Episode Duration |
- 00:50:26
I’m joined by Keri Wilson, Founder and Chief Creative Officer of GOLDSHEEP, a vibrant, one-of-a-kind athleisure brand that I’ve been obsessed with since it launched. Keri and I talk about the Goldsheep origin story and how her vision for the brand has evolved. We get into the challenges that she’s faced with building out systems and delegating tasks in order to scale, and Keri gets super candid about how she’s learned to not be the bottleneck in her business. We also discuss the consequences of not working within your zone of genius and how to recognize when it’s time to pivot.
IN THIS EPISODE, WE TALK ABOUT:
The inspiring story behind the name “Goldsheep”
How Keri created viral moments and got her products on celebrities
The importance of establishing healthy boundaries with your team
How Keri’s approach to business has changed since becoming a mother
Keri’s process for slowing down and looking for God’s nudges
RESOURCES
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goldsheepclothing.com
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Follow Keri: @kerimariewilson
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