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How to Build Emotionally Powerful Campaigns in Difficult Times & Our New Emotion AI Metrics!

Podcast |: The Human-Centric AI Podcast
Publisher |: Affectiva
Media Type |: audio
Podknife tags |: Artificial Intelligence,; Business,; Interview,; Technology
Categories Via RSS |: Business,; Technology
Publication Date |: Oct 19, 2022
Episode Duration |: 00:31:32

Today’s episode features Graham Page, Global Managing Director, Media Analytics at Affectiva, a Smart eye company.

Graham and I discussed some takeaways from his recent presentation on how to brands can leverage Emotion AI for powerful campaigns during difficult times, plus a deep dive into our recent product release around conversational engagement and valence metrics. Listen to learn more.

Links of interest:

Press Release: Smart Eye Expands Use of Affectiva Emotion AI for Qualitative Research: https://www.businesswire.com/news/home/20220921005286/en/Smart-Eye-Extends-Use-of-Affectiva-Emotion-AI-for-Qualitative-Research-with-Conversational-Engagement-and-Valence-Metrics
See our new qualitative research AI tool in this video: https://www.youtube.com/watch?v=wR_MNThNMxY
Graham's talk at the 2022 Neuromarketing Web Forum, hosted by NMSBA - Leveraging Emotion AI to Build Emotionally Powerful Campaigns in Difficult Times: https://www.neuromarketingworldforum.com/agenda/september-29/the-world-s-on-fire-fancy-a-burger
Download the Playbook: The Power of Inclusive Portrayal in Advertising - How to Get it Right
Blog: Navigating Sustainability in Advertising with Emotion AI

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Download the Playbook: The Power of Inclusive Portrayal in Advertising - How to Get it Right

Blog: Navigating Sustainability in Advertising with Emotion AI