Maria Baker, 34, was left devastated when her dream job became a reality, then was taken away from her three weeks later due to COVID-19. Now, she is pursuing a new dream to innovate women's snow pants and provide them with the best fitting snow pants, ever. Being a pear-shaped, size 14, snowboarder herself, Maria found there was a large gap in the market for appropriately fitting snow pants for women and devised a crowd-funding campaign on Indiegogo to gauge the interest. The successful results of the campaign indicated she wasn’t alone. To date, Nobody’s Princess has raised over $12,000 - based on a concept - and has sparked the interest of women who ski and snowboard, globally.

During this episode Maria and Rachel discuss the following:

• How the idea for Nobody’s Princess came to be
• How her passion for a great result has helped her push through the hard bits
• Whether you need to be an expert in all things to launch a business
• The energy, time and emotional cost of “showing up” for your business
• How “showing up” can be confronting as a person, around self-confidence and body image. 
• How to build a brand before you have a product
• What Maria’s had to work through working in the women’s fashion industry, trying to cater for a wide range of sizes

LINKS

https://www.nobodysprincess.com.au/

http://www.facebook.com/nobodysprincessapparel 

http://www.instagram.com/nobodysprincessapparel

Enter Maria's Competition

https://powdherstash.win/

IMPORTANT LINKS MENTIONED DURING MAP IT MARKETING EPISODES

MAP IT Marketing Facebook group

Identify’s Free Events and Webinars

Identify Marketing Instagram

Identify Marketing Facebook Page

Rachel Klaver Website

Identify Marketing NZ Website

Identify Marketing Australian Website

Rachel Klaver - Linkedin

Rachel Klaver - Youtube

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