Just a year into medical school at Harvard, Sean Duffy decided to pursue a new route toward healthcare delivery. In 2011, he started Omada Health to explore how design and technology could make a difference in healthcare. Today, Omada Health is a virtual-first care provider that blends clinical protocols with behavior science to help people with chronic conditions achieve long term improvements. The company now serves over 700,000 members and has facilitated over 13 million messages between members and care teams. Sean shares why Omada chose to focus on in-between-visit care, how the pandemic accelerated digital adoption by a matter of years, and why his most helpful read as he started a company was The Entrepreneur's Guide to Business Law.