Podknife - How Depop is Tapping Into What Gen Z Wants with its Fashion Resale App by The New Way We Work

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How Depop is Tapping Into What Gen Z Wants with its Fashion Resale App

Podcast |: The New Way We Work
Publisher |: Fast Company
Media Type |: audio
Podknife tags |: Business,; Productivity,; Society & Culture,; Technology,; The Future,; Workplace
Categories Via RSS |: Business,; Careers,; Management
Publication Date |: Sep 07, 2021
Episode Duration |: 00:32:28

In this episode, we’re talking about social media. While Facebook and Twitter still dominate the space, apps like TikTok and Clubhouse are offering people new ways to express themselves and form communities. Amy chatted with Maria Raga, the CEO of Depop, the fashion resale app that’s become popular with Gen Z. The platform has 30 million registered users: 90% of them are under 26 years old. They discuss Depop’s unique approach to social commerce and how it has fostered a deep connection with younger users.

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