How CMOs Navigate Complexities Of Digital
Podcast |
MarTech Podcast // Marketing + Technology = Business Growth
Publisher |
I Hear Everything
Media Type |
audio
Podknife tags |
Business, 
Careers, 
Interview, 
Management & Marketing, 
Personal Journals, 
Technology
Categories Via RSS |
Business, 
Careers, 
Marketing
Publication Date |
Jun 01, 2024
Episode Duration |
00:15:25

Amanda Cole, Chief Marketing Officer at Bloomreach, delves into the CMO’s role in the age of AI. In both B2B and B2C, CMOs are facing challenges in relation to finding the right applications and the explosion of channels like TikTok and Snapchat respectively. For CMOs, the challenge is a rapidly evolving landscape and the need for agile strategies to remain ahead. Today, Amanda discusses how CMOs navigate the complexities of digital. Show Notes

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See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Amanda Cole, Chief Marketing Officer at Bloomreach, discusses how CMOs navigate the complexities of digital.

Amanda Cole, Chief Marketing Officer at Bloomreach, delves into the CMO’s role in the age of AI. In both B2B and B2C, CMOs are facing challenges in relation to finding the right applications and the explosion of channels like TikTok and Snapchat respectively. For CMOs, the challenge is a rapidly evolving landscape and the need for agile strategies to remain ahead. Today, Amanda discusses how CMOs navigate the complexities of digital. Show Notes

Connect With: 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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