Attempts to make our value chains gender inclusive can often mean adding women into the picture, but not really changing the power dynamics between men and women. IDH believes that to make our value chains sustainable, traditional norms, behaviours, and power dynamics need to be challenged and transformed. And male engagement on gender issues will be an essential part of that work. How can male engagement help make business gender transformative? Listen to the podcast in conversation with Cesar Maita, Gender Lead and Matthew Spencer, Global Director Landscapes at IDH. Learn more about IDH’s work on gender transformative business in this short video: https://www.youtube.com/watch?v=wLVPKs-ywfM