Before Doug Landis stepped into his current role as the Chief Storyteller at the file-sharing company Box, he was a Senior Director of Sales at Salesforce. In our last episode from INBOUND 2016, Doug explains why having a story to tell your customers is important, why there’s so often a divide between sales and marketing teams, and why it’s important to let out your “weekend self” sometimes. This episode features the song “Beats - Here I come” by SK, available under a Creative Commons Attribu Learn more about your ad choices. Visit megaphone.fm/adchoices