In 2015, Amit Bendov was not looking to start a company. But he was looking for a way for his sales team to more automatically capture CRM data. He and his co-founder started Gong to help sales teams have better conversations with customers and win more deals. Gong quickly found product-market fit, which only accelerated when Covid pushed all sales calls to the digital format. Gong has grown to over 2,000 customers with a valuation north of $7B. Amit shares why he charged early customers a high price to stay in the beta, why he believes autonomous applications are the way of the future, and why you learn more from successes than failures.