Podknife - Host-Read Ads 85: How to Measure a Podcast Campaign Successfully by All TWiT.tv Shows (Audio)

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Host-Read Ads 85: How to Measure a Podcast Campaign Successfully

Podcast |: All TWiT.tv Shows (Audio)
Publisher |: TWiT TV
Media Type |: audio
Podknife tags |: Gadgets,; Master Feeds,; Software How-To,; Tech News,; Technology
Categories Via RSS |: News,; Tech News,; Technology
Publication Date |: Aug 08, 2024
Episode Duration |: 00:06:21

Join Lisa as she breaks down the benefits of podcast ad tech tools like Spotify ad analytics and Podscribe, providing a more comprehensive view of an ad's performance. She also emphasizes the importance of diversifying your advertising channels to ensure multiple touchpoints for converting listeners into loyal customers. This episode offers practical strategies for setting realistic expectations, understanding ad impressions, and analyzing landing page visits or offer code metrics.

Host: Lisa Laporte

Download or subscribe to this show at https://twit.tv/shows/host-read-ads

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