Podknife - Host-Read Ads 61: 2023 Spotify Podcast Trends Report Overview by All TWiT.tv Shows (Audio)

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Host-Read Ads 61: 2023 Spotify Podcast Trends Report Overview

Podcast |: All TWiT.tv Shows (Audio)
Publisher |: TWiT TV
Media Type |: audio
Podknife tags |: Gadgets,; Master Feeds,; Software How-To,; Tech News,; Technology
Categories Via RSS |: News,; Tech News,; Technology
Publication Date |: Nov 30, 2023
Episode Duration |: 00:02:55

In the latest episode of Host-Read Ads, TWiT.tv CEO Lisa Laporte discusses insights from Spotify's 2023 podcast trends report, highlighting stats on the influence of hosts, growth of older audiences, the importance of authenticity for brands, and more, relating it all back to TWiT's own podcast ad experiences and audience. She advises brands interested in podcast advertising to leverage the intimate trust and influence hosts build with listeners by embracing authentic messaging.

Host: Lisa Laporte

Download or subscribe to this show at https://twit.tv/shows/host-read-ads

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