Data is of growing importance for anyone running a brand in fashion. And commerce requires software and web development just to stay at pace with a fast marketplace. Managing that data can be an overwhelming and sometimes impossible task that can be costly and distracting.  Aiven's mission is to allow developers to focus on building awesome applications without worrying about data infrastructure management, by hosting and managing an open-source database and messaging systems for business clients around the world on all major cloud platforms. CTO and Co-founder Heikki Nousiainen joins Rob Sanchez on location at eTail East in Boston. See omnystudio.com/listener for privacy information.