Podknife - Gusto Collective’s Aaron Lau on building an Asian holding group by The PRovoke Media Podcast

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Gusto Collective’s Aaron Lau on building an Asian holding group

Podcast |: The PRovoke Media Podcast
Publisher |: PRovoke Media
Media Type |: audio
Podknife tags |: Business,; Communication,; Interview,; Management & Marketing,; Public Relations
Categories Via RSS |: Business,; Business News,; Marketing,; News
Publication Date |: Mar 29, 2022
Episode Duration |: 00:38:46

Gusto Collective founder Aaron Lau joins the PRovoke Media podcast to discuss his efforts to build an Asian holding group, with specific strengths in brand tech, luxury PR and immersive storytelling. Lau, who previously held senior roles at Cheil and DDB, explores the opportunities and challenges that exist for a homegrown player in an industry that has historically been dominated multinational conglomerates.

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