Global Rankings: Understanding PR industry resilience amid Covid-19
Publisher |
PRovoke Media
Media Type |
audio
Categories Via RSS |
Business
Business News
Marketing
News
Publication Date |
May 18, 2021
Episode Duration |
00:42:32

Paul Holmes joins the podcast to discuss PRovoke Media's Global Rankings analysis, which revealed that the PR industry only declined 4% during 2020. In conversation with Arun Sudhaman, Holmes examines factors behind the PR sector's resilience, including the demand for corporate affairs counsel and the shift towards stakeholder capitalism and ESG. The duo also discuss whether such significant trends will have a long-lasting impact on the corporate communications function. 

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