When Asha Curran first heard of the idea for GivingTuesday from her colleague Henry Timms, she did not foresee how one day of giving could turn into a global movement. She was then working at 92nd Street Y, a nonprofit community and cultural center located in Manhattan, New York.

Throughout her career, Asha helped push what’s possible: How do you innovate for nonprofits? What does community mean in an age where there are no boundaries? In this episode, we’re sharing the story of social good innovator and CEO of GivingTuesday, Asha Curran.

Before taking GivingTuesday into the next stage of evolution, Asha helped propel successful programs at 92nd Street Y such as the Social Good Summit, an annual event for tech and global development leaders, in partnership with the UN Foundation and Mashable. But one particular experiment led Asha to where she is today: #GivingTuesday, a day when people would give back to causes and issues that matter to them. Last year, over 400 million dollars were donated online in just 24 hours of Giving Tuesday. The movement is now celebrated in over 60 countries. GivingTuesday has radically changed how people think about generosity, and showed the power of communities everywhere to create change.

Learn more at www.givingtuesday.org

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