Getting Specific with Monica Padman of Armchair Expert
Podcast |
ADLANDIA
Publisher |
iHeartPodcasts
Media Type |
audio
Categories Via RSS |
Business
Marketing
Technology
Publication Date |
Oct 13, 2021
Episode Duration |
00:53:01

Monica Padman, Co-creator, Co-host and Producer of the ever-expanding Armchair Expert podcast umbrella joins us in Adlandia. Monica talks about why relatability is key and opens unexpected introductions. Monica also explains how creating a safe space for their guests allows the shows to explore vulnerable topics and how her work as an improv actor taught that going super specific is the greatest way to be universally relevant. She also walks us through how marketers can better tune into and collaborate with creators, and her wish list of brand partnerships. Plus, don't miss Laura and Alexa debate whether more is more when it comes to media buying models. 

Our partners at Yieldmo return for part 2 of our 4-part series on how they are reimagining contextual targeting.

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