The Talking Hedge... your cannabis business podcast

Show notes: *98% of the Brands You Love Will Collapse  https://www.youtube.com/watch?v=dAuZw41gt8M&list=WL&index=20&t=2s #1) overpiced media has created $30+ CAC with a LTV budget of only $19 #2 (social media influencers are underpriced)  Huge Role: Influencers by nature are creative and distribution media all in the price of one with affirmation, word of mouth and cosigning. They're the great deal of our industry. #3) suffocate your channels in order to find your key ROIs #4) brands are wasting 85% -90% on marketing doing old things with old reports *How to Dominate the Cannabis Industry  https://www.youtube.com/watch?v=cx2p0ZnkBNA&list=WL&index=6&t=3s a.) be in cannabis for cannabis b.) Build Content c.) stop crying about not being able to advertise on IG/FB just find an alternative d.) be comfortable working within a highly regulated industry  *The Future of the Cannabis Industry | Interview With DOPE Magazine  https://www.youtube.com/watch?v=PtzodN8zSxU&list=WL&index=21&t=0s #1) the cannabis industry is ahead of every other industry because of its youth an entrepreneurship #2) the cannabis industry is going to be the teacher of innovation by 2040, influencing how all products are sold #3) make more content, be less subjective, recognize that your ego is the reason for your perfectionism otherwise you'll become obsolete #4) focus on podcasting, it's very very real #5) FUTURE: Cannabis Delivery Methods & Hardware/packaging design  #6) utilize social media Influencers