Gail Heimann's PR industry lessons from Cannes (Ep. 88)
Publisher |
PRovoke Media
Media Type |
audio
Categories Via RSS |
Business
Business News
Marketing
News
Publication Date |
Jun 28, 2017
Episode Duration |
00:38:38

Weber Shandwick president Gail Heimann joins the Echo Chamber to explore PR industry lessons from the recent Cannes Lions, where PR firms once again struggled to compete with ad agencies for top honours. In addition to discussing the continued opposition to the Festival from large swathes of the industry, Heimann also talks through the changing nature of PR and PR ideas in a rapidly shifting media and information landscape. She also touches on the notable news regarding Publicis and WPP in terms of their Cannes plans, and responds to whether the Festival retains relevance for the PR industry.

For show notes, please visit https://www.holmesreport.com/latest/podcast

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