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Chip Bell, Senior partner at Chip Bell group talks about Fuelling customer loyalty on Engati CX. He says that it is important to listen to the employees that are on the front line dealing with your customers. He also mentions that most customers need 24/7 access to certain businesses and automation helps them provide it.
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https://www.engati.com/glossary/customer-loyalty-program
https://www.engati.com/glossary/customer-loyalty
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