Podknife - FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops by FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business

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FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops

Podcast |: FoodTruckr School - How to Start, Run and Grow a Successful Food Truck Business
Publisher |: Flynndustries Media
Media Type |: audio
Podknife tags |: Business,; Careers,; Food,; Food Trucks,; Interview,; Management & Marketing
Categories Via RSS |: Arts,; Business,; Careers,; Food
Publication Date |: Jul 08, 2015
Episode Duration |: 00:12:24

Today’s guest has made a big splash in his Atlanta community, thanks to some wildly popular ice pops and one stunning brand. As their website makes clear, the team behind King of Pops knows how to make an impression. They’ve developed a huge social media following and built a community around creative tie-in events, all while staying true to […]

The post FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.

of-Pops.jpg" class="attachment-full size-full wp-post-image" alt="King of Pops">

Today’s guest has made a big splash in his Atlanta community, thanks to some wildly popular ice pops and one stunning brand.

As their website makes clear, the team behind King of Pops knows how to make an impression. They’ve developed a huge social media following and built a community around creative tie-in events, all while staying true to their personality, message, and passion for creating great pops.

Steven Carse is with me today to share some of his strategies for keeping customers coming back, leveraging social media and local press, and building a loyal following.

King of Pops’s creative approach to their business is something every FoodTruckr needs to hear. Let’s get to it!

Links and resources from the show:

King of Pops
King of Pops on Facebook and Twitter

Right click and save-as to download the podcast MP3 file

Thanks for listening, and if you enjoyed it…

Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks for joining me, and I’ll see you in the next episode of The FoodTruckr School Podcast!

Image credit: William Frank Fox

About the Author

Pat Flynn is the founder and CEO of FoodTruckr. He’s a regular ol’ Joe and happy family man who happens to be a successful online entrepreneur. When he’s not building companies, engaging fans, or (most likely) chasing his kids around the house wearing something ridiculous, he’s tracking down a buffalo chicken grilled cheese sandwich from the Urban Eats truck in San Diego. Twitter is his favorite hangout—say hi to Pat @PatFlynn.

The post FS037: How to Cultivate an Awesome Brand – with Steven from King of Pops appeared first on FoodTruckr | How to Start and Run a Successful Food Truck Business.

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