Embracing podcasting enables connections with influential figures, fosters a sense of community for listeners, and provides personal fulfillment beyond traditional media. In this episode, Mike Koelzer, host of The Business of Pharmacy Podcast, shares insights from his journey, exploring his experiences, the unique value of his podcast, and the challenges and rewards of media independence. Mike, a third-generation pharmacist, felt inspired by his family legacy to pursue pharmacy and podcasting. His unscripted show, featuring influential pharmacy leaders, offers a unique sense of community and camaraderie to listeners. Throughout this conversation, Mike emphasizes the satisfaction he derives from consistently delivering content and overcoming the challenges of transitioning from traditional media to podcasting. He also encourages listeners to leverage the current media landscape to advance their own interests and goals. Tune in and discover how a third-generation pharmacist transformed his family legacy into a thriving podcast, creating a unique platform for industry insights and personal growth! Resources: Connect with and follow Mike Koelzer on LinkedIn. Follow The Business of Pharmacy Podcast on LinkedIn. Listen to The Business of Pharmacy Podcast.