Podknife - Flouting Klout by The Marketing Companion

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Flouting Klout

Podcast |: The Marketing Companion
Publisher |: Mark Schaefer
Media Type |: audio
Podknife tags |: Business,; Comedy,; Management & Marketing
Categories Via RSS |: Business,; Careers,; Marketing
Publication Date |: Jun 19, 2013
Episode Duration |: 00:31:29

The Marketing Companion Episode 1: Flouting Klout

Klout steps into the ring as a content creator
Influence at the top of the search rankings
Guest appearance by Ringo Starr as a talking apple
Is Klout re-defining "expert?"
The search for "warmer" search
Klout and corruption
The emotional hook of Klout
Could your Klout score become a global VIP card?
Will we be seeing Klout optimization experts?
What Klout does well.
Tom reads his spam

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