Tom Rooney is Chairman and Operating Partner at Sciens Water. Sciens is a research-driven investment fund that identifies uncovered, under-researched, or misunderstood water sector opportunities that are undercapitalized.

I cannot name one of my about 120 guests so far that would not have taught me something during our conversation. If you've been listening to this podcast for a while, you know how intentional I am about connecting the dots. Every single new episode hence has to bring us one step closer to the "Truth" with a big "T" - given that this Truth is a moving target and doesn't really exist.

Yet, every once in a while, I collect a nugget that really shines a new light on what I thought I knew. It could be Paul O'Callaghan's take on the dynamics of Water Innovation by Season 3, Episode 3. Or Reinhard Hübner's water company M&A masterclass by Season 5, Episode 1. Or Piers Clark's debunking of the water pilot's myth by the first episode of this Season 7, to only name three.

Well, Tom's adaptation of Maslow's theories to the Water field clearly belongs to this category, as all of a sudden, it explains a lot of the undervaluation of water we experience every day. 

What is it? Well, I won't butcher the concept and let Tom explain in a minute. You'll probably enjoy as well how clear and explicit he is about the one challenge that's the root of all the other ones, and I'd bet you'll have as much fun as me listening to that conversation.

If that's the case, all I ask is that you take this episode and share it with a colleague, a friend, or your LinkedIn network! That's the best way to support me, and I'd be grateful if you took a minute of your time to do it. Can I count on you? I'm sure I can, let's meet on the other side!

How does Maslow explain a lot of America's Broken Water Economics?