Podknife - ESPN vs Fox Sports | Undisputed

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ESPN vs Fox Sports | Undisputed | 5

Podcast |: Business Wars
Publisher |: Wondery
Media Type |: audio
Podknife tags |: Business,; History,; Society & Culture
Categories Via RSS |: Business,; History,; Management
Publication Date |: Feb 23, 2022
Episode Duration |: 00:40:40

It’s 2015 and Fox Sports 1 is in a rut. Its attempt to topple ESPN has barely dented the defences of the Disney-controlled sports media giant.

Not that Fox is about to give up. It's looking to former ESPN producer Jamie Horowitz to craft a studio programming strategy that can suck viewers away from the market leader.

But even as Fox readies for another round, the very foundations of the cable sports business that built ESPN are starting to give way.

Big Tech’s coming for sports and that’s going to force change at both ESPN and Fox.

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