Today Kai Davis gives us a huge lecture in his core expertise: outreach. He explains why everybody must include outreach campaigns into their marketing plan, and gives us a detailed outline how to organize and implement a successful outreach campaign. Jump in to learn about the methods, tools, and techniques!

Show Notes

• The Brain Audit by Sean D'Souza
• Built With — shows what instruments sites use for shopping carts, analytics, hosting and many more
• Nerdy Data — a similar tool, lets you search the source of websites for things that normal search engines would miss. You can search for chunks of javascript, CSS, HTML elements, etc.
• Email Hunter — email address finder
• Yesware Email Tracking — with this Gmail plugin, see who opens your emails and clicks on your links
• Quickmail — software for sending personalized cold emails
• Buzzstream — professional outreach software