Podknife - Episode 55: Designing for Engagement with Susan Weinschenk by UI Breakfast: UI/UX Design and Product Strategy

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Episode 55: Designing for Engagement with Susan Weinschenk

Podcast |: UI Breakfast: UI/UX Design and Product Strategy
Publisher |: Jane Portman
Media Type |: audio
Podknife tags |: Business,; Design,; Interview,; Technology,; User Experience
Categories Via RSS |: Arts,; Business,; Design,; Technology
Publication Date |: Mar 31, 2017
Episode Duration |: 00:59:13

Description
iTunes Summary

How do you design products that people are actually going to use? Many answers hide in behavioral psychology. Our guest today is Susan Weinschenk, Ph.D. — a famous speaker, author, and behavioral scientist. How do you grab and hold user's attention? Why are micro-interactions so important? What are the seven drivers of motivation? We discuss these questions (and much more) in this value-packed interview.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

The Team W — Susan's consulting & training company
Human Tech — their podcast on brain science & technology
Susan's books on Amazon
Asana — project management tool for organizing ideas
Thinking, Fast and Slow — a book by Daniel Kahneman on System 1 & System 2
Go to courses.theteamw.com and use your promocode UIBREAKFAST to get 30% off all the video courses (except for team training)
User Experience Fundamentals, Brain and Behavioral Science Fundamentals — free video courses from The Team W
Follow Susan on Twitter: @thebrainlady

Today's Sponsor

This episode is brought to you by InVision. If you’ve followed me for a while, you know I’m their fan. Their collaboration and design platform makes building digital products faster and easier. See for yourself with 3 months free for UI Breakfast listeners. Visit invisionapp.com/uibreakfast to sign up!

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

The Team W — Susan's consulting & training company
Human Tech — their podcast on brain science & technology
Susan's books on Amazon
Asana — project management tool for organizing ideas
Thinking, Fast and Slow — a book by Daniel Kahneman on System 1 & System 2
Go to courses.theteamw.com and use your promocode UIBREAKFAST to get 30% off all the video courses (except for team training)
User Experience Fundamentals, Brain and Behavioral Science Fundamentals — free video courses from The Team W
Follow Susan on Twitter: @thebrainlady

Today's Sponsor

Interested in sponsoring an episode? Learn more here.

Leave a Review

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