Question of the Day:I started an online virtual assistant business. When should I start to run paid ads and marketing campaigns?Today’s top takeaways:Paying for ads and marketing campaigns is a GREAT way to continue to build your business, but not when you’re brand newA good ad has quantifiable data and someone brand new doesn’t have anyMake sure you have a killer funnel by testing it out for a few months with at least 50 people to confirm that it’s converting (minimum 30% conversion)You can start paying for ads when you have at least 5 case studies, when you know your sales funnel is hole-proof, and when your business can sustain actually spending that money.You should be able to put at least $10/day or $300/month to see a return When you first start your business, make sure all of your platforms, website, and landing pages are installed with a FB and Pinterest pixel as well as Google Analytics to determine where people are coming from and going to.Until you reach that point, you need to focus on organic growthThis episode was brought to you by Today's Plan and the daily goal setting worksheet. The daily planner was created to improve your ability to stay on track, get your to-do list done, and make sure you have a better work-life balance. You can find that at www.thedigitalmarket.co/dailyplanner. If you like this podcast, please leave a review wherever you are listening. Don’t forget to subscribe! Remember to join It’s Time to Make it MARKETable Podcast Insiders Facebook group, a community where you can reach me directly, network with like-minded people, and learn to be your best. Find us at: www.facebook.com/groups/marketabletogether.Have a question? You can submit it at www.thedigitalmarket.co/podcast.