Podknife - Episode 201: Data-Driven Insights with Helena Ronis by UI Breakfast: UI/UX Design and Product Strategy

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Episode 201: Data-Driven Insights with Helena Ronis

Podcast |: UI Breakfast: UI/UX Design and Product Strategy
Publisher |: Jane Portman
Media Type |: audio
Podknife tags |: Business,; Design,; Interview,; Technology,; User Experience
Categories Via RSS |: Arts,; Business,; Design,; Technology
Publication Date |: Jan 01, 2021
Episode Duration |: 00:45:56

Description
iTunes Summary

How can analytics direct us to the right path for our product? And how can we lay the best foundations for measuring website engagement? Our guest today is Helena Ronis, founder and CEO of AllFactors. You’ll hear Helena’s recommendations on analytics, content marketing, driving traffic, SEO, engagement, readership, and much more.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

AllFactors — Helena’s product, a marketing analytics tool
VoxSnap — Helena’s previous product
GDPR, CCPA — key privacy acts
Adobe Analytics, Google 360 — enterprise web analytics tools
MIT Sloan — MIT’s world-renowned business school
AllFactor’s Marketing Insights Blog — their blog where you can follow Helena’s SaaS Marketing series
How Copysmith is Utilizing The GPT-3 AI to Automate Copywriting for Marketing — Helena’s interview with Copysmith founder Jasmine Wang
Survival to Thrival — a two-book series for startups by Bob Tinker and Tae Hea Nahm
Userlist — Jane’s product
Follow Helena on Twitter and LinkedIn
Women Founders Community — Helena’s Facebook group for female founders
Drop Helena a line at helena@allfactors.com

Today’s Sponsor

This episode is brought to you by Userlist — a lifecycle messaging tool for SaaS companies. It’s perfect for sending smart onboarding campaigns, or any other behavior-based communication. We have everything you need to get started quickly and painlessly: developer-friendly API, campaign templates, and hands-on support from the founders. Try Userlist free at userlist.com.

Interested in sponsoring an episode? Learn more here.

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