Today’s guest on the podcast has an amazing story. In fact, his writing a book was directly impacted by two previous Read to Lead authors. His name is Mark Schinnerer, and an amazing leader I’ve had the chance to get to know over the last year or so as Mark is a member of the Read to Lead University book club. His brand new book is called The Success Grower: Eight Down-to-Earth Elements for Achieving Your Goals. These eight concepts are laid out in the form of a business parable. I love learning concepts in this format, ala Og Mandino, Bob Burg and Andy Andrews. I think you will too. In The Success Grower, you’ll meet Alan Morris, who’s starting to see his goal slip away. Without any real plan, other than working hard and putting in his time, his view of success is now changing. You’ll follow him on an accidental trip to a far where you and Alan together will discover the eight elelements for achieving success. Join in on our chat below Subscribe: iTunes | Stitcher | RSS In today’s episode, I ask Mark to share about: * Some tips for leading effectively in a cross-generational environment * How you can design the life you want * Conquering limiting beliefs * …and plenty more! This Episode is Sponsored By Cloud Accounting Software FreshBooks FreshBooks is currently offering a month of unrestricted use to all RtLP listeners – totally free right now. And, you don’t need a credit card for the trial. To claim your free month, click here and be sure and enter ReadToLead in the “How Did You Hear About Us?” section. If your business uses Freshbooks, and you’d like to share your experience with the Read to Lead audience, click the contact tab at the top of this page and let us know. Be sure and include “FreshBooks” in the subject line. Mark‘s Latest Book You can order The Success Grower: Eight Down-to-Earth Elements for Achieving Your Goals right now! Books Mark Recommends Building a Story Brand: Clarify Your Message So Your Customer Will Listen by Donald Miller Thing and Grow Rich by Napoleon Hill What to Do When It’s Your Turn (and It’s Always Your Turn) by Seth Godin Check Out These Resources Mentioned Grab a copy of Mark’s book now. Find out more about hiring Mark to speak to your group.