Quality visual design is a symbol of trust — but how can companies visually communicate their brand to earn that trust? Our guest today is Amy Balliett, CEO and founder at Killer Visual Strategies and author of the book of the same title. You’ll learn about the best visual strategies along with specific tips on branding, image and palette selection, illustrations, infographics, display ads and social media.

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Show Notes

• Killer Visual Strategies — Amy’s creative content agency
• Killer Visual Strategies — Amy’s new book
• Wiley — Amy’s book publisher
• Visual Media Program — one of the most competitive degree programs in visual communication (offered by Seattle Central Community College)
• is-visual-strategy-and-why-do-you-need-it.html">What Is Visual Strategy, and Why Do You Need It? — an article by Josh Miles
• Unsplash — a popular site for photography images
• Graphic River — a popular source for quality visual assets
• Canva — a DIY design tool
• Warby Parker — one of Amy’s very first clients
• Follow Amy on Twitter: @AmyBalliett
• Follow Amy’s company on Instagram: @killervisualstrategies
• Also find Amy on Facebook and LinkedIn

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