Episode 142: Game Thinking with Amy Jo Kim
Publisher |
Jane Portman
Media Type |
audio
Categories Via RSS |
Arts
Business
Design
Technology
Publication Date |
Jul 12, 2019
Episode Duration |
00:37:42

Isn't game theory all about points, levels, and badges? Definitely not. These are all just visible mechanics, the superficial icing on the cake. Our guest today is the amazing Amy Jo Kim — a startup coach, game designer, best-selling author, and the founder of Game Thinking. You'll learn how to use her method with early superfans, and fundamentally shape the entire customer journey: discovery, onboarding, habit building, and mastery.

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Show Notes

Today's Sponsor

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