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Episode #124: The Secret to Solving Your Toughest Sales Challenges
Publisher |
Jeff Brown
Media Type |
audio
Categories Via RSS |
Arts
Books
Business
Education
Management
Self-Improvement
Publication Date |
Apr 05, 2016
Episode Duration |
00:43:17

Prior to sitting down with Tim Sanders for the first time, I knew very little about him. An earlier book he’d written, Love is the Killer App, was one I’d heard good things about but had not yet read. In the case of Tim’s new book, Dealstorming: The Secret Weapon That Can Solve Your Toughest Sales […]

The post Episode #124: The Secret to Solving Your Toughest Sales Challenges first appeared on Read to Lead Podcast.
Prior to sitting down with Tim Sanders for the first time, I knew very little about him. An earlier book he’d written, Love is the Killer App, was one I’d heard good things about but had not yet read. In the case of Tim’s new book, Dealstorming: The Secret Weapon That Can Solve Your Toughest Sales Challenges, many people I respected were talking about it in my Facebook and Twitter feeds. People like Chris Brogan, David Burkus and Michael Port among others. I knew I had to investigate and consider inviting him onto the show. The topic of sales is not one that comes up on this podcast often. However, if my experience as a leader has taught me anything, it’s that everyone is essentially in sales now. Meaning, the silo’d days of old are over. In Dealstorming, Tim suggests that “one of your most important leadership missions is to overcome the bias against cross-departmental collaboration.” To join our conversation, just click the play button below. Subscribe: iTunes | StitcherRSS In today’s episode, Tim and I discuss: Some of the developments from the last couple of decades that have increased the complexity of the sales process The myth of the “lone genius” and how we tend to romanticize this myth How to best communicate with the salesperson or team concerned with losing control over ownership of the process And a lot more… This Episode is Sponsored By FreshBooks FreshBooks is currently offering a month of unrestricted use to to all RtLP listeners – totally free right now. And, you don’t need a credit card for the trial. To claim your free month, click here and be sure and enter ReadToLead in the “How Did You Hear About Us?” section. If your business uses Freshbooks, and you’d like to share your experience with the Read to Lead audience, click the contact tab at the top of this page and let us know. Be sure and include “FreshBooks” in the subject line. Tim’s Latest Book You can order your copy of Dealstorming: The Secret Weapon That Can Solve Your Toughest Sales Challenges right now. Tim in Action Books Tim Recommends Team of Teams: New Rules of Engagement for a Complex World by General Stanley McChrystal Originals: How Non-Conformists Move the World by Adam Grant Under New Management: How Leading Organizations Are Upending Business as Usual by David Burkus Think and Grow Rich by Napoleon Hill The Innovator’s Dilemma: The Revo...

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