Podknife - Episode 121: Managing Customer Feedback with Sofia Quintero by UI Breakfast: UI/UX Design and Product Strategy

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Episode 121: Managing Customer Feedback with Sofia Quintero

Podcast |: UI Breakfast: UI/UX Design and Product Strategy
Publisher |: Jane Portman
Media Type |: audio
Podknife tags |: Business,; Design,; Interview,; Technology,; User Experience
Categories Via RSS |: Arts,; Business,; Design,; Technology
Publication Date |: Sep 14, 2018
Episode Duration |: 00:35:57

Description
iTunes Summary

Listening to customer feedback is one of the best ways to improve your product (and your marketing). But it can get so overwhelming! Our guest today is the charming Sofia Quintero, founder of NomNom. You'll learn how to deal with massive amounts of customer feedback, get quantitative and qualitative results, document your insights, and apply them in your product development process.

Download the MP3 audio file: right-click here and choose Save As.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

NomNom — Sofia's company
Geckoboard — Sofia's previous place of work
Episode 112: Optimizing SaaS Trials with Alli Blum
Episode 116: Segmenting Your Users with Val Geisler
Airtable, Trello, Google Sheets — tools that can be used for recording customer feedback
The Spotlight Framework — a framework by David Cancel of Drift to make customer feedback actionable
What is Jobs to be Done (JTBD)? — an article by Alan Klement, creator of JTBD framework
What is Net Promoter? — how NPS is calculated
Inside Intercom — Intercom's blog
Fullstory, Mixpanel, Amplitude — popular analytics tools
Hungry for Insight — NomNom's blog
The Practical Handbook to Building Better Feedback Loops — a new free book by NomNom
Follow Sofia on Twitter: @Sofiaqt

Today's Sponsor

This episode is brought to you by Userlist.io. This new tool helps SaaS founders get a better understanding of each individual user journey, and send users relevant behavior-based email. To learn more, join the waiting list at userlist.io.

Interested in sponsoring an episode? Learn more here.

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Listening to customer feedback is one of the best ways to improve your product (and your marketing). But it can get so overwhelming! Our guest today is Sofia Quintero, the founder of NomNom. You'll learn how to deal with massive amounts of customer feedback, get quantitative and qualitative results, document your insights, and apply them in your product development process.