Podknife - Episode 118: Customer Top Tasks with Gerry McGovern by UI Breakfast: UI/UX Design and Product Strategy

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Episode 118: Customer Top Tasks with Gerry McGovern

Podcast |: UI Breakfast: UI/UX Design and Product Strategy
Publisher |: Jane Portman
Media Type |: audio
Podknife tags |: Business,; Design,; Interview,; Technology,; User Experience
Categories Via RSS |: Arts,; Business,; Design,; Technology
Publication Date |: Aug 03, 2018
Episode Duration |: 00:35:16

Description
iTunes Summary

Before designing anything, how do you figure out what your users need in the first place? Today we're diving into Top Tasks Management framework developed by Gerry McGovern, a famous UI/UX expert and author of six books on customer experience. You'll learn why addressing the top tasks is a key to customer success, and how to define and manage them for your project.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Gerry's website — customer experience insights published since 1996 (don't forget to subscribe)
Gerry's books
Identifying Customer Top Tasks — Gerry's article on Medium
Episode 111: Effective Website Navigation with Els Aerts
SurveyMonkey — a popular survey tool
Jared Spool, Jacob Nielsen — UX thought leaders that influenced Gerry's work
Optimal Workshop — great user research tools
MeasuringU by Jeff Sauro, This is HCD by Gerry Scullion — recommended UI/UX resources
Customer Carewords — Gerry's consulting website
Follow Gerry on Twitter: @gerrymcgovern

Today's Sponsor

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Interested in sponsoring an episode? Learn more here.

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