In this episode, we catch up with Patrick Marrow, owner of the Whitworth Street Creative Studio Group. I want to learn how HiveMCR evolved during the pandemic to become a new membership-driven business that empowers freelancers. Was there a particular moment that Patrick knew when it was time to make a change? With a shift in people's preferences to how they want to work after the second lockdown, there was a realisation that led Patrick to reassess his business goals. In our conversation he reveals the thinking behind the membership-driven and incentivised model his new business has adopted. Patrick highlights the benefits of this membership-driven model, including brand autonomy for stylists and the opportunity for them to create their own career paths while still providing traditional salon amenities. Community is crucial at the Whitworth Creative Studio Space, and Patrick emphasises how to foster unity among freelancers. Additionally, we hear how the business plans to host makers markets and involve professionals from different industries. He wraps up the podcast by speaking about the importance of normalising failure and highlights the value of personal connections. Patrick shares his own experience of pivoting during the pandemic, which led to personal growth and a more relaxed approach in life. So here's the thing to come out of today episode. If its not working, don't be afraid to change!     A podcast produced and published by HOWTOCUT IT Network  Thanks for Listening Leave a note in the comment section below. Ask a question by emailing me HERE Share this show on Twitter, Facebook, or Instagram. To help out the show: Leave an honest review on iTunes. Your ratings and reviews really help and I read each one. Subscribe on iTunes. Follow on Spotify. Subscribe by Email. Thank you to Patrick marrow for joining me on todays podcast. Until next time Howtocutter’s, Peace, Love and Smiles all the way… Goodbye!