Today’s guest is Austin Whitman, Executive Director of Climate Neutral.

Climate Neutral is an independent non-profit organization working to accelerate the transition to a low-carbon world by putting a price on carbon emissions. They are enlisting brands in the fight against climate change by showing them that measuring and paying for their carbon emissions is cheaper and easier than they think. Climate Neutral believes that brands, together with their consumers, can lead the transition to a low-carbon economy by placing a price on carbon within their business.

In today’s episode we discuss:

• Overview of Climate Neutral
• Intro to carbon neutrality
• Intro to offsets
• Founding story
• Reason for being a non-profit
• Process of raising money for non-profit
• Pitch to brands
• Traction to date
• Future plans and long vision
• 'How it fits into broader climate fight
• Where Austin would put $100B to maximize its impact in the climate fight
• 'Advice to people trying to find their own paths to help with this problem

Links to topics discussed in today’s episode:

• Austin Whitman LinkedIn: https://www.linkedin.com/in/austinwhitman/
• Climate Neutral Website: https://www.climateneutral.org/ 
• Climate Neutral Twitter: https://twitter.com/climateneutral
• Natural Capital Partners: https://www.naturalcapitalpartners.com/
• UN Climate Neutral Now: https://unfccc.int/climate-action/climate-neutral-now
• Science Based Targets Initiative: https://sciencebasedtargets.org/
• Kleen Kanteen: https://www.kleankanteen.com/
• Peak Design: https://www.peakdesign.com/
• BioLite: https://www.bioliteenergy.com/
• Alex Honnold: http://www.alexhonnold.com/
• Connecticut Green Bank: https://ctgreenbank.com/
• 'Chris Van Hollen: https://www.lcv.org/environmental-facebook/chris-van-hollen/
• Project Drawdown: https://www.drawdown.org/
• Paul Hawken: http://www.paulhawken.com/

I hope you enjoy the show!

You can find me on twitter @jjacobs22 or @mcjpod and email at info@myclimatejourney.co, where I encourage you to share your feedback on episodes and suggestions for future topics or guests.

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