Welcome to Episode 1931 in which host Victoria Cece interviews Margherita Sgubin this week on The Next Generation. They discuss the wines & cusines of Margherita’s hometown in Friuli Venezia Giulia, her aspirations following her wine studies in Burgundy, and her plans to implement her newfound knowledge in her family's winery business. Additionally, they share their perspectives on the wine world from the standpoint of their respective generations, Gen Z and Millenial.   More about today’s guest Margherita represents the third generation of Ferruccio Sgubin Winery in Collio, Friuli-Venezia Giulia. After completing her studies in Business Management & Administration, she started to work at her family’s winery, and it was during this time that she discovered her passion for wines. In fact, it was not written that she would have ended up there as she has always considered to keep different options open.  It was by taking part to different wine fairs and events, meeting with wine people, the sharing of experiences and opinions that triggered her curiosity and made her wanted to learn more. Therefore, a few months later she moved to France and started her MSc program in Wine Management in Burgundy. Spending one year of her life there was a priceless experience not only in terms of the knowledge gained, but also because of the opportunities of meeting other people from the industry such as producers, professionals, and other wine lovers. Learning about different point of views, perspectives, and approaches to wine was like putting all pieces together, and contributed to build her idea of wine and helped her to take awareness of the challenges related to the sector.  Even if the ultimate goal is that of returning home to work in her family’s winery, she is currently exploring opportunities to gain experience elsewhere, particularly in the fields of marketing and communication. She indeed envisions herself taking charge of conveying an authentic image of their company, making sure it reflects the values and philosophy behind it effectively.  Connect:  Website: https://www.ferrucciosgubin.it/ Instagram: https://www.instagram.com/margheritasgubin/?hl=it  LinkedIn: www.linkedin.com/in/margherita-sgubin-5b3388252 More about the host: Victoria Cece is a food and beverage storyteller whose curiosity is somewhere deep in a bowl of pasta or a bottle of wine. A fool for history, you can find her reading up about ancient grape varietals or wandering around a little Italian town eating everything in sight, under her alias Slutti Spaghetti. Connect: Instagram: @sluttispaghetti Twitter: @sluttispaghetti LinkedIn: https://www.linkedin.com/in/victoria-cece/ _______________________________ Let's keep in touch! Follow us on our social media channels: Instagram www.instagram.com/italianwinepodcast/  Facebook www.facebook.com/ItalianWinePodcast  Twitter www.twitter.com/itawinepodcast  Tiktok www.tiktok.com/@mammajumboshrimp  LinkedIn www.linkedin.com/company/italianwinepodcast  If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin! If you want to be part of the next generation then like and share this track! We will remember you when you need dentures and a straw for your wine!