Welcome to Episode 1648, a special episode from the ITA track series of the wine2wine Business Forum held in Verona in November 2023. Today’s guest is Paola Guida, Italian Trade Commissioner of Thailand and Myanmar. Italian Wine Podcast is proud to be a media partner of wine2wine Business Forum and we are pleased to present this series of market focus sessions, recorded during the Forum held in Verona in November 2023. wine2wine Business Forum is an international wine business event, held annually in Verona, Italy since 2014. The event is a key annual reference point for wine producers and wine professionals from around the world, providing an opportunity to network, develop and expand their wine business worldwide. More about today’s guest: Paola Guida is a senior trade promotions specialist and a civil servant with wide experience in international trade relations and business development. She’s been an advocate of trade for the Italian Government for more than 30 years and has spent over 15 years based abroad working in various countries throughout Asia and USA. Since September 2023, she has been posted in Bangkok, Thailand. Her personal background is in public sector trade and investment, international education industry, consumer and business-to-business publishing. Paola Guida represented the Italian Trade Commission acting for the Italian government across several continents and developed a broad network of contacts and trade relations in the Asia region. Paola is responsible for providing strategic support in the areas of policy and procedures pertaining to international trade as well as marketing and investment related issues. She executes strategic and financial management of marketing campaigns and PR activities for government institutions and private enterprises, as well as retaining successful public affairs campaigns representing Italian trade to the press, local government, and trade institutions. Drawing on extensive expertise in international trade, she encouraged the entry of Italian exports across international markets, acting on the Commission’s authority in dealings with various bodies from the private and public sectors across Europe and Asia. She holds an MBA and a Degree in Political Science, and she is proficient in both Italian and English. Connect: Website: www.ice.it/en/markets/thailand/bangkok Email bangkok@ice.it More about the moderator Stevie Kim: Stevie hosts Clubhouse sessions each week (visit Italian Wine Club & Wine Business on Clubhouse), these recorded sessions are then released on the podcast to immortalize them! She often also joins Professor Scienza in his shows to lend a hand keeping our Professor in check! You can also find her taking a hit for the team when she goes “On the Road”, all over the Italian countryside, visiting wineries and interviewing producers, enjoying their best food and wine – all in the name of bringing us great Pods! To find out more about Stevie Kim visit: Facebook: @steviekim222 Instagram: @steviekim222 Website: vinitalyinternational.com/wordpress/ _______________________________ Let's keep in touch! Follow us on our social media channels: Instagram www.instagram.com/italianwinepodcast/ Facebook www.facebook.com/ItalianWinePodcast Twitter www.twitter.com/itawinepodcast Tiktok www.tiktok.com/@mammajumboshrimp LinkedIn www.linkedin.com/company/italianwinepodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin! Thanks for tuning in! Listen to more stories from the Italian Wine Community here on Italian Wine Podcast!