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Ep. 164 • Should You Be Charging Hourly? w/ @asil
Podcast |
The Hair Game
Publisher |
Salon Republic
Media Type |
audio
Categories Via RSS |
Arts
Business
Fashion & Beauty
Publication Date |
Oct 26, 2020
Episode Duration |
00:55:21

Is charging hourly right for you? Will you make more money, have less hassle.... maybe even BOTH?

Color Correction & Balayage Specialist Asil Simsek explains his pricing system and why he simply charges an hourly rate for all services.

We also get into how he established a clientele here in USA (through Groupon!!) and his strategies for using his IG/Tiktok accounts (hint: personality counts)

SHOW NOTES:

• How Covid affected his salon and how his financial strategies helped him survive

• Changes in his salon process post-covid

• Why he charges hourly

• His apprenticeship in Turkey

• Differences in Turkey vs US hairdressing

• The move to the USA, and the use of Groupon & IG to build clientele

• His process for raising prices; how he told his clients

• Starting and using @f*ckinghair as an ‘alter-ego’ account 

• The change of IG and the importance of personality + an IG Reels & TikTok discussion 

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