Welcome to Episode 1137; Indian wine a push towards premiumization Welcome to Wine2Wine Business Forum 2021 Series. The sessions are recorded and uploaded on Italian Wine Podcast. wine2wine is an international wine business forum, held annually in Verona Italy since 2014. The event is a key reference point for wine producers and a diverse variety of wine professionals eager to develop and grow their wine business worldwide. About today’s session: There has been a concerted push within the top players of the Indian wine industry to highlight and expand the premium end of their portfolio (17 – 45 euros/ bottle). This also ties in with an effort to raise the profile of Indian wine both domestically and internationally. This session will provide a look into this trend and its results. About the Speakers Ruma Singh DipWSET has spent a major part of her career as a journalist with India’s leading newspaper group before giving it up to concentrate on writing on wine. Today, after completing her WSET Diploma in London, she works out of her base in Bangalore, India, as a wine writer. She is also a wine judge, consultant, columnist and writer for several publications as well as her own dedicated wine website, Between the Wines at rumasingh.com. Travel is a passion, especially when wine-related. Connect : Instagram: @rumasi.wine Twitter: @RumaSi Linkedin: www.linkedin.com/in/rumasingh/ Moderator: Harshal Shah lived in India between 2007 and 2012. Whilst there, he was Contributing Editor of Sommelier India, India’s only wine magazine. As well as writing about wine, Harshal consulted to wine industry bodies – including the Indian Government – and to Indian wineries. Connect: Instagram: @harshal_shah Twitter: @HarshalShah Linkedin: www.linkedin.com/in/harshalshah2/ Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show Until next time, cin cin!