Embedded finance integrates financial services, such as payments, lending, insurance, etc. within a non-financial business’ infrastructure. This provides a seamless bridge between a brand, the consumer, and a financial solutions provider. The expansion of embedded finance solutions on the B2C side have skyrocketed, while B2B solutions have seen much more tepid growth. Innovation of both forms of solutions is expected to continue to be robust in the foreseeable future. We are very fortunate to have Mike Kresse and Taira Hall from FIS Global on the Banking Transformed podcast. They discuss the current embedded banking and Banking as a Service can provide both opportunities and threat in the future. This Episode of Banking Transformed is sponsored by FIS When customers need to pay, borrow, or invest, are you at the point of need? The future of financial services delivery is giving customers what they want, whenever and wherever they are. FIS Embedded Finance gives any company or financial institution the tools to build finance solutions based on customer needs. Discover how embedded finance technologies could affect your business. Visit here: www.fisglobal.com/en-gb/market-movers/embedded-finance