Investor Li Jin helped popularize the idea of the Creator Economy — the theory that many people who make stuff online could and should get paid for that work. Then she merged that pitch with an embrace of crypto/Web3 — and by 2021 the New York Times was calling her the “It Girl in venture capital.” Now many of the people who embraced both creator economy investments and crypto want nothing to do with that. But not Jin, who says she’s still all in. She talks to Recode’s Peter Kafka about launching a fund in a pandemic, riding out a down cycle, and what it’s like to be the face of thesis. Featuring: Li Jin (@ljin18), Co-Founder & General Partner at Variant Fund Host: Peter Kafka (@pkafka), Senior Editor at Recode More to explore: Subscribe for free to Recode Media, Peter Kafka, one of the media industry's most acclaimed reporters, talks to business titans, journalists, comedians, and more to get their take on today's media landscape. About Recode by Vox: Recode by Vox helps you understand how tech is changing the world — and changing us. Learn more about your ad choices. Visit podcastchoices.com/adchoices