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Definition of Voice Marketing

Podcast |: Voice Marketing with Emily Binder
Publisher |: Emily Binder
Media Type |: audio
Podknife tags |: Business,; Management & Marketing,; Technology,; Voice
Categories Via RSS |: Business,; Marketing,; Technology
Publication Date |: Nov 21, 2019
Episode Duration |: 00:00:48

Voice Marketing definition:

Voice Marketing is the strategies and tactics used to reach your target audience through audio content and/or voice-enabled devices powered by AI voice assistants such as Amazon Alexa, Google Assistant, and Apple Siri. It includes recorded audio content such as podcasts, Flash Briefing, and all branded audio including sonic logos, audio marks, and IVR phone systems. An evolution of search engine optimization (SEO), voice search optimization (VSO) is an important aspect of Voice Marketing wherein brands, products, and services optimize content to be found through spoken searches.

#voicefirst

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