Deliveroo VP of Product, Katie Cummings, knows the importance of putting yourself in your customers' shoes while designing your product. After all, the customer sits at the core of any product. Check out this insightful talk to learn more about using data to align your strategy with the needs of your users.Get the FREE Product Book and check out our curated list of free Product Management resources here.Want to see how users experience your website or app? FullStory’s award-winning platform gathers data on user experiences in real-time, allowing product teams to better understand issues and successes in aggregate. Get started at fullstory.com.