In this episode of the Duct Tape Marketing Podcast, I'm going to be talking about part two of a three-part solo show series I'm on the Marketing Hourglass. In part one, I talked about guiding the perfect customer journey and the marketing hourglass. In part two, I'm going to be talking about planning your content by the customer journey stage. Then in part three, I'm going to wrap up the series with what I'm calling a content planning workshop.