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Close.com's Steli Efti on balancing competition and collaboration in sales

Podcast |: Inside Intercom
Publisher |: Intercom
Media Type |: audio
Podknife tags |: Business,; Design,; Interview,; Management & Marketing,; Product Development,; Startups,; Technology
Categories Via RSS |: Business,; Technology
Publication Date |: Sep 19, 2019
Episode Duration |: 00:35:48

Like a sports franchise, a sales team should be both collaborative and competitive. But how do you build this dream team? That's the focus of Close.com CEO Steli Efti’s new book, The Startup Sales Playbook. He rejoins the podcast this week to share advice on hiring in sales and building a collaborative culture.

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