Podknife - Clif Bar CEO Kevin Cleary by The Growth Show

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Clif Bar CEO Kevin Cleary

Podcast |: The Growth Show
Publisher |: HubSpot
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Interview,; Management & Marketing
Categories Via RSS |: Business,; Business News,; Marketing,; News
Publication Date |: Aug 31, 2015
Episode Duration |: 00:32:40

The founders of Clif Bar could have sold the company for $120M in 2000. Most people would have taken that offer, but instead, Clif Bar wanted to build a brand that would last well beyond their founders -- a brand that would matter for current employees, future employees and their kids. Fast forward to 2015 and that’s exactly what Clif Bar has done. Learn more about your ad choices. Visit megaphone.fm/adchoices

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