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Captivating Creative

Podcast |: Think with Google Podcast
Publisher |: Gimlet Creative,; Think with Google
Media Type |: audio
Podknife tags |: Business,; Google,; Management & Marketing,; Technology
Categories Via RSS |: Business,; Business News,; Marketing,; News,; Technology
Publication Date |: Mar 12, 2020
Episode Duration |: 00:16:54

The fast pace of the internet presents several challenges for marketers today, especially when it comes to how to captivate consumers. In this episode, we explore one advantage that marketers should never underestimate in their campaigns— the power of surprise. We’ll learn how one Google Doodle won the hearts of Selena fans and even hear from Surprisologist, Tania Luna. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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