Podknife - Cake by Monocle 24: The Entrepreneurs

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Cake

Podcast |: Monocle 24: The Entrepreneurs
Publisher |: Monocle
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Interview,; Personal Journals
Categories Via RSS |: Business,; Careers,; Entrepreneurship,; Technology
Publication Date |: Oct 12, 2022
Episode Duration |: 00:29:30

Stefan Ytterborn is the founder of electric-motorbike manufacturer Cake. A seasoned entrepreneur who refined his skills with the creation and development of POC, a brand specialising in protective gear for adventure sports, Ytterborn has led Cake since 2016. Cake’s ground-breaking bikes delight design aficionados while offering a path towards a more sustainable future. Plus: Bob Sheard on the rise of Arc’teryx.

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